4 Reasons Why Women Entrepreneurs Prefer to Become Franchisees

4 Reasons why women entrepreneurs prefer to become franchisees

 

In the last two decades the world of business has become increasingly open to women entrepreneurs. Yet, it is reported that under 40% of South Africa’s businesses are women-owned. Even though many South African women are more than qualified and competent to run their own businesses, the challenge of having to balance business and family responsibilities can seem very daunting.

In the spirit of Women’s Month, we thought we’d touch on why franchises is the preferred business ownership model for many female entrepreneurs and how franchise ownership can be the solution to the balance challenge.

 

1. Schedule flexibility

Unlike starting a business from scratch, many franchise businesses offer a semi-absentee model for owners, allowing them to work on their business rather than in their business. They get to experience the rewards and freedoms of small-business ownership while still having time to dedicate to motherhood, or whatever else they please.

 

2. Organised and predictable deliverables

Opting for a franchise business is less of a gamble than a brand-new start-up. The startling failure rate of new businesses makes it seem too risky to female entrepreneurs to start a new business. However, with a franchise the business model is predefined and so the outcomes are fairly predictable.

 

3. Support systems

Although business has become more accommodating to women, it is still a highly intimidating space. Siding with a franchise means you have access to all the support you could ever need for your business to soar. The Soapbox Group offers you mentorship, setup, marketing, management training, human resources and purchasing power.

 

4. Support from government

The South African government has frameworks in place that seek to equalise the playing field. There are various Government Development programmes for women entrepreneurs in South Africa that act as a springboard to business. These development programmes, combined with the preference given to Women Owned businesses in terms of BEE AND an almost foolproof business recipe provided by the franchisor, means that the female franchisee is set up for success.

 

 

Buying into the Soapbox Franchise makes running your own business a more pleasant experience, leaving you more likely to succeed. The branded corporate clothing and gifts industry is big business and show no signs of slowing down. All the more reason to side with us.

Click here if you are interested in receiving more information about becoming a Soapbox Group Franchisee.

You can also contact Mias at mias@soapboxpromo.co.za for more information about becoming a Soapbox Group Franchisee.